Spotlight
Spotlight
Because in a world obsessed with efficiency, perception is your last unfair edge.
Because in a world obsessed with efficiency, perception is your last unfair edge.
PARIS OLYMPIC 2024
For the Paris 2024 Olympic Games, Visualabs served as the invisible architect behind a visible symbol of national pride. In collaboration with designer Didit Hediprasetyo, we didn’t just manage uniforms — we orchestrated identity. From stakeholder alignment to design implementation, we navigated the complex intersection of fashion, function, diplomacy, and national symbolism, ensuring Indonesia’s presence wasn’t just seen — it was felt on the global stage.
Project Leadership. Brand Diplomacy. Identity in Motion.
PARIS OLYMPIC 2024
For the Paris 2024 Olympic Games, Visualabs served as the invisible architect behind a visible symbol of national pride. In collaboration with designer Didit Hediprasetyo, we didn’t just manage uniforms — we orchestrated identity. From stakeholder alignment to design implementation, we navigated the complex intersection of fashion, function, diplomacy, and national symbolism, ensuring Indonesia’s presence wasn’t just seen — it was felt on the global stage.
Project Leadership. Brand Diplomacy. Identity in Motion.
PARIS OLYMPIC 2024
For the Paris 2024 Olympic Games, Visualabs served as the invisible architect behind a visible symbol of national pride. In collaboration with designer Didit Hediprasetyo, we didn’t just manage uniforms — we orchestrated identity. From stakeholder alignment to design implementation, we navigated the complex intersection of fashion, function, diplomacy, and national symbolism, ensuring Indonesia’s presence wasn’t just seen — it was felt on the global stage.
Project Leadership. Brand Diplomacy. Identity in Motion.
NUANU
Visualabs is shaping Nuanu Creative City’s brand through perception-led strategy, cultivating strategic partnerships, and designing narratives that resonate with global visionaries, creators, and change-makers.
Strategic Partnerships
NUANU
Visualabs is shaping Nuanu Creative City’s brand through perception-led strategy, cultivating strategic partnerships, and designing narratives that resonate with global visionaries, creators, and change-makers.
Strategic Partnerships
NUANU
Visualabs is shaping Nuanu Creative City’s brand through perception-led strategy, cultivating strategic partnerships, and designing narratives that resonate with global visionaries, creators, and change-makers.
Strategic Partnerships
BMW
Supporting BMW’s brand storytelling through visual direction and creative strategy.
Luxury Marketing
THE DHARMAWANGSA
Visualabs reimagined Festival Merah Putih as a stage for cultural prestige — blending tradition with fashion, curated moments, and strategic brand partnerships to elevate the annual celebration into a luxury-driven expression of Indonesian identity.
Luxury Marketing, Event Concept, Fashion Direction, Brand Partnerships & Content
THE DHARMAWANGSA
Visualabs reimagined Festival Merah Putih as a stage for cultural prestige — blending tradition with fashion, curated moments, and strategic brand partnerships to elevate the annual celebration into a luxury-driven expression of Indonesian identity.
Luxury Marketing, Event Concept, Fashion Direction, Brand Partnerships & Content
THE DHARMAWANGSA
Visualabs reimagined Festival Merah Putih as a stage for cultural prestige — blending tradition with fashion, curated moments, and strategic brand partnerships to elevate the annual celebration into a luxury-driven expression of Indonesian identity.
Luxury Marketing, Event Concept, Fashion Direction, Brand Partnerships & Content
CARINA HARDY
We brought Carina Hardy’s first Jakarta launch to life through a three-day luxury event, combining private viewings, a pop-up retail experience, and strategic KOL engagement. The concept positioned the Bali-based fine jewelry brand for a strong entry into the Jakarta market, blending artisan craftsmanship with elevated brand storytelling.
Luxury Marketing, Event Concept
CARINA HARDY
We brought Carina Hardy’s first Jakarta launch to life through a three-day luxury event, combining private viewings, a pop-up retail experience, and strategic KOL engagement. The concept positioned the Bali-based fine jewelry brand for a strong entry into the Jakarta market, blending artisan craftsmanship with elevated brand storytelling.
Luxury Marketing, Event Concept
CARINA HARDY
We brought Carina Hardy’s first Jakarta launch to life through a three-day luxury event, combining private viewings, a pop-up retail experience, and strategic KOL engagement. The concept positioned the Bali-based fine jewelry brand for a strong entry into the Jakarta market, blending artisan craftsmanship with elevated brand storytelling.
Luxury Marketing, Event Concept
MANIFEST
Introducing Manifest's rebirth in a new sanctuary, Urban Forest, Cipete. We curated an immersive experience that guided guests toward alignment, grounding, and self-connection.
Luxury Marketing, Event Concept
MANIFEST
Introducing Manifest's rebirth in a new sanctuary, Urban Forest, Cipete. We curated an immersive experience that guided guests toward alignment, grounding, and self-connection.
Luxury Marketing, Event Concept
MANIFEST
Introducing Manifest's rebirth in a new sanctuary, Urban Forest, Cipete. We curated an immersive experience that guided guests toward alignment, grounding, and self-connection.
Luxury Marketing, Event Concept
OXO
We activated OXO’s presence through a premium wellness villa experience, translating brand values into spatial storytelling and sensory rituals. Partnering with MINI Cooper, we led a strategic collaboration that fused mobility with mindfulness — turning brand alignment into experiential equity.
Luxury Marketing, Brand Partnership
OXO
We activated OXO’s presence through a premium wellness villa experience, translating brand values into spatial storytelling and sensory rituals. Partnering with MINI Cooper, we led a strategic collaboration that fused mobility with mindfulness — turning brand alignment into experiential equity.
Luxury Marketing, Brand Partnership
OXO
We activated OXO’s presence through a premium wellness villa experience, translating brand values into spatial storytelling and sensory rituals. Partnering with MINI Cooper, we led a strategic collaboration that fused mobility with mindfulness — turning brand alignment into experiential equity.
Luxury Marketing, Brand Partnership
FESTIVAL FILM INDONESIA
Shaping FFI 2025’s theme, ‘Puspawarna Sinema Indonesia,’ into a cohesive visual and narrative campaign that embodies the richness, diversity, and prestige of Indonesian cinema, while ensuring consistency across social media platform and touchpoints.
Cultural Branding, Narrative Architecture
FESTIVAL FILM INDONESIA
Shaping FFI 2025’s theme, ‘Puspawarna Sinema Indonesia,’ into a cohesive visual and narrative campaign that embodies the richness, diversity, and prestige of Indonesian cinema, while ensuring consistency across social media platform and touchpoints.
Cultural Branding, Narrative Architecture
FESTIVAL FILM INDONESIA
Shaping FFI 2025’s theme, ‘Puspawarna Sinema Indonesia,’ into a cohesive visual and narrative campaign that embodies the richness, diversity, and prestige of Indonesian cinema, while ensuring consistency across social media platform and touchpoints.
Cultural Branding, Narrative Architecture
NEGERI ELOK
At GIIAS 2024, Indonesia’s premier automotive showcase, Visualabs crafted a dynamic brand film that captured GWM’s innovation, presence, and audience resonance in real time. More than just coverage — it was a cinematic articulation of confidence, built to echo beyond the event floor and into the brand’s larger narrative of intelligent mobility.
Content Direction, On-Ground Production & Post-Narrative Craft
NEGERI ELOK
At GIIAS 2024, Indonesia’s premier automotive showcase, Visualabs crafted a dynamic brand film that captured GWM’s innovation, presence, and audience resonance in real time. More than just coverage — it was a cinematic articulation of confidence, built to echo beyond the event floor and into the brand’s larger narrative of intelligent mobility.
Content Direction, On-Ground Production & Post-Narrative Craft
NEGERI ELOK
At GIIAS 2024, Indonesia’s premier automotive showcase, Visualabs crafted a dynamic brand film that captured GWM’s innovation, presence, and audience resonance in real time. More than just coverage — it was a cinematic articulation of confidence, built to echo beyond the event floor and into the brand’s larger narrative of intelligent mobility.
Content Direction, On-Ground Production & Post-Narrative Craft
SMEG
Visualabs supported SMEG’s Pop-Up at Plaza Indonesia, bringing Italian heritage to life through immersive design, performances, and collaborations — an elegant preview of the Dolce Collection.
Immersive Brand Experience & Cultural Activation
SMEG
Visualabs supported SMEG’s Pop-Up at Plaza Indonesia, bringing Italian heritage to life through immersive design, performances, and collaborations — an elegant preview of the Dolce Collection.
Immersive Brand Experience & Cultural Activation
SMEG
Visualabs supported SMEG’s Pop-Up at Plaza Indonesia, bringing Italian heritage to life through immersive design, performances, and collaborations — an elegant preview of the Dolce Collection.
Immersive Brand Experience & Cultural Activation
MANTHRA
Manthra, a Jakarta-based design and build studio, Visualabs shaped the full content ecosystem — spanning social media, brand narrative, web presence, and visual storytelling. From editorial direction to on-ground production, we translated their architectural precision into a digital identity that builds trust, sparks desire, and engages future clients with intention.
Brand Narrative, Content Ecosystem, and Digital Presence
MANTHRA
Manthra, a Jakarta-based design and build studio, Visualabs shaped the full content ecosystem — spanning social media, brand narrative, web presence, and visual storytelling. From editorial direction to on-ground production, we translated their architectural precision into a digital identity that builds trust, sparks desire, and engages future clients with intention.
Brand Narrative, Content Ecosystem, and Digital Presence
MANTHRA
Manthra, a Jakarta-based design and build studio, Visualabs shaped the full content ecosystem — spanning social media, brand narrative, web presence, and visual storytelling. From editorial direction to on-ground production, we translated their architectural precision into a digital identity that builds trust, sparks desire, and engages future clients with intention.
Brand Narrative, Content Ecosystem, and Digital Presence
THE RAGA
Visualabs translated The Raga’s holistic wellness philosophy into a cohesive identity system — one that breathes across visual language, spatial presence, and narrative rhythm. Grounded in ancient rituals and designed for modern seekers, The Raga’s brand world is an ecosystem of intentional calm and embodied strength — built with precision, grace, and soul.
Brand Architecture, Visual Identity & Experiential UI/UX
THE RAGA
Visualabs translated The Raga’s holistic wellness philosophy into a cohesive identity system — one that breathes across visual language, spatial presence, and narrative rhythm. Grounded in ancient rituals and designed for modern seekers, The Raga’s brand world is an ecosystem of intentional calm and embodied strength — built with precision, grace, and soul.
Brand Architecture, Visual Identity & Experiential UI/UX
THE RAGA
Visualabs translated The Raga’s holistic wellness philosophy into a cohesive identity system — one that breathes across visual language, spatial presence, and narrative rhythm. Grounded in ancient rituals and designed for modern seekers, The Raga’s brand world is an ecosystem of intentional calm and embodied strength — built with precision, grace, and soul.
Brand Architecture, Visual Identity & Experiential UI/UX
GWM
Produced a dynamic event video for GWM at Indonesia’s largest auto show, GIIAS 2024 — capturing the brand’s presence, innovation, and audience engagement at the Jakarta showcase.
Content Production
GWM
Produced a dynamic event video for GWM at Indonesia’s largest auto show, GIIAS 2024 — capturing the brand’s presence, innovation, and audience engagement at the Jakarta showcase.
Content Production
GWM
Produced a dynamic event video for GWM at Indonesia’s largest auto show, GIIAS 2024 — capturing the brand’s presence, innovation, and audience engagement at the Jakarta showcase.
Content Production
Ruang Bersua, Plaza Pondok Indah 2 Blok BA
Jl. Metro Duta Niaga.4, Sektor 2-Kav 1, Kec. Kebayoran Lama
Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta
Quick Links
Ruang Bersua, Plaza Pondok Indah 2 Blok BA
Jl. Metro Duta Niaga.4, Sektor 2-Kav 1, Kec. Kebayoran Lama
Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta
Quick Links
Ruang Bersua, Plaza Pondok Indah 2 Blok BA
Jl. Metro Duta Niaga.4, Sektor 2-Kav 1, Kec. Kebayoran Lama
Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta
Quick Links