BMW
BMW
Visualabs supported BMW’s regional brand storytelling through a multi-layered creative role: visual direction, creative consultation, and presentation design. Across each collaboration, we helped translate high-performance automotive innovation into meaningful narratives — where luxury, sustainability, and culture intersect.
Visualabs supported BMW’s regional brand storytelling through a multi-layered creative role: visual direction, creative consultation, and presentation design. Across each collaboration, we helped translate high-performance automotive innovation into meaningful narratives — where luxury, sustainability, and culture intersect.
Role: Luxury Marketing Solution
About project
Our Collaboration
#BORNELECTRIC × Nicholas Saputra
A flagship campaign under BMW’s global #BORNELECTRIC platform, this collaboration paired electric mobility with the clean-living influence of actor Nicholas Saputra. Visualabs shaped the visual narrative and digital presentation strategy to spotlight the future of zero-emission driving — with a distinctly human voice.
BMW i7 × Didit Hediprasetyo × Prestige
This luxury collaboration for the all-electric BMW i7 blended tradition and tech. Partnering with fashion designer Didit Hediprasetyo and Prestige Indonesia, Visualabs supported the storytelling vision — positioning the i7 as a vessel of Indonesian identity and forward-thinking elegance.
BMW × Jeff Koons - “The 8 X Jeff Koons”
A Special Edition BMW 8 Series Gran Coupé
A limited-edition release of the BMW 8 Series Gran Coupé, dubbed a “rolling sculpture” by BMW themselves. Visualabs consulted on creative translation for regional storytelling — bridging contemporary art, pop culture, and engineering into a single, sculptural brand statement.
About project
Our Collaboration
#BORNELECTRIC × Nicholas Saputra
A flagship campaign under BMW’s global #BORNELECTRIC platform, this collaboration paired electric mobility with the clean-living influence of actor Nicholas Saputra. Visualabs shaped the visual narrative and digital presentation strategy to spotlight the future of zero-emission driving — with a distinctly human voice.
BMW i7 × Didit Hediprasetyo × Prestige
This luxury collaboration for the all-electric BMW i7 blended tradition and tech. Partnering with fashion designer Didit Hediprasetyo and Prestige Indonesia, Visualabs supported the storytelling vision — positioning the i7 as a vessel of Indonesian identity and forward-thinking elegance.
BMW × Jeff Koons - “The 8 X Jeff Koons”
A Special Edition BMW 8 Series Gran Coupé
A limited-edition release of the BMW 8 Series Gran Coupé, dubbed a “rolling sculpture” by BMW themselves. Visualabs consulted on creative translation for regional storytelling — bridging contemporary art, pop culture, and engineering into a single, sculptural brand statement.
About project
Our Collaboration
#BORNELECTRIC × Nicholas Saputra
A flagship campaign under BMW’s global #BORNELECTRIC platform, this collaboration paired electric mobility with the clean-living influence of actor Nicholas Saputra. Visualabs shaped the visual narrative and digital presentation strategy to spotlight the future of zero-emission driving — with a distinctly human voice.
BMW i7 × Didit Hediprasetyo × Prestige
This luxury collaboration for the all-electric BMW i7 blended tradition and tech. Partnering with fashion designer Didit Hediprasetyo and Prestige Indonesia, Visualabs supported the storytelling vision — positioning the i7 as a vessel of Indonesian identity and forward-thinking elegance.
BMW × Jeff Koons - “The 8 X Jeff Koons”
A Special Edition BMW 8 Series Gran Coupé
A limited-edition release of the BMW 8 Series Gran Coupé, dubbed a “rolling sculpture” by BMW themselves. Visualabs consulted on creative translation for regional storytelling — bridging contemporary art, pop culture, and engineering into a single, sculptural brand statement.
Ruang Bersua, Plaza Pondok Indah 2 Blok BA
Jl. Metro Duta Niaga.4, Sektor 2-Kav 1, Kec. Kebayoran Lama
Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta
Quick Links
Ruang Bersua, Plaza Pondok Indah 2 Blok BA
Jl. Metro Duta Niaga.4, Sektor 2-Kav 1, Kec. Kebayoran Lama
Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta
Quick Links
Ruang Bersua, Plaza Pondok Indah 2 Blok BA
Jl. Metro Duta Niaga.4, Sektor 2-Kav 1, Kec. Kebayoran Lama
Kota Jakarta Selatan, Daerah Khusus Ibukota Jakarta
Quick Links